Reviews

Customer Reviews

4.9 average rating 405 reviews

Highly recommend this balm! 

This really calms down my frizzy curls. I have hair that gets frizzy in high humidity and this has helped my hair tremendously. I will buy this product again and again. 

Carrie M. 

Works very well. VERY happy with results!

LISTEN TO THE POSITIVE REVIEWS!! This product is everything and it did EVERYTHING it was supposed to. My hair is now smooth, shiny, and straight. This is coming from someone whose hair used to be curly, poofy, frizzy, and short. Another thing i love about this product is that there is absolutely NO smell to it. 10/10 would recommend.

Verified Customer

I love this straightening balm!

This product keeps my hair frizz-free,  healthy, and so shiny! I really love these products

Anna P. 

I love this straightening balm! 

This is a great product for any after care need! 

Shawn B. 

Add this to your cart NOW!

I was so shocked with this product. I wash my hair every day and have used this product for a week now and WOW! No oily residue and it actually reduced the frizz! I don't think I'll ever stop using this product!!

Chrysie C. 

My go to product! 

This really left my hair feeling so soft. I love it! 

Tania H. 

Great stuff

This product made my hair so soft and greatly reduced frizz! Love it! A little goes a long way.

Carol T.

Highly Recommended!

This is the first product my stylist tried on my hair and I loved it!

Lynn Y. 

Worth it! 

I Love it! It doesn't feel heavy and definitely makes my hair feel smooth. Fragrance is light so I love it.

Shelly 

Blown away by it’s fabulousity!!

This is unreal. You can tell it’s different from all of the other straightening products on the market, the minute you touch it. Best frizz control EVER!! It doesn’t weight hair down and I can easily get 3 days out of one wash.

Patrick M. 

Heat Protector

Great product!

Awilda P

A little dab cuts the frizz.

A little dab worked into my damp hair, and it keeps my frizz non existent. First used at a salon, then could purchase online. A standard in my hair care.

KCT

Got really curly hair? Use this!

This is the bomb to add to your blow dry routine for really curl hair. Makes it easy to blow out, and makes the hair smoother and healthier! Love!

Xavier L

Worth every penny!

I love this, and would never go without it. I have curly, thick hair, and it makes my hair beautiful.

Stephany

Protects my Hair

I get my hair colored, hightlighted, and blown out. It needs the extra care that the Protective Thermal Balm provides.

Karen S

It does everything it says it does!

It does everything it says it does! My hair feels great- it's smooth and I know it's being protected from the heat of my blow dryer and flat iron.

Sara B

A little goes a long way!

This huge tube will probably last me a lifetime. A little really does go a long way, even with very long hair. Controls frizz and smooths out hair without completely flattening it, even on my fine hair. Good stuff!

Verified Customer

Shiny, Straight Hair

Excellent product!

Elizabeth R

Great product!

Great product. A bit pricey but worth it. 

Lavonda J

Love the results.

Stuff works great for my hair!

Lyn

Gets my hair straight

You get more product than expected and it arrived on time. Thank you.

Myrna C

Great product

I love this product! I have thick hair and random curls in the underneath of my hair. I put a tiny bit of this product in the palm of my hands and lightly run my hands through those parts and then dry and straighten. It works perfect! And it is so smooth I love the way it feels. It also helps control any static in my hair!

Amanda J.

Highly recommend

One of the hair products I have used for years. I have very curly hair and I do not like gels that make it feel stiff. This does not. It protects my hair from the heat, tames the fly aways and stays soft and touchable.

L.F.

It's the best. 

So good at making my hair look straight and smooth. 

Missy L

Good for taking out the frizz

Gets rid of my frizz and only have to use a little bit. 

Alvarado

Hair product hero

Love this product. Makes it so much easier to get my hair straight. 

Adina R

Hairdresser recommended

My hairdresser recommended this for my dry hair. So far so good!

Stephen T.

Take Note of What POSITIVE Reviewers Are Saying Here

I’ve been growing out my hair from a tired fade and, frankly, the transition hasn’t been pretty. My hair is thick, coarse, and lately it’s been staging a full rebellion—cowlicks, flips, and general chaos. At times I’ve looked less like a Disney prince and more like a disgruntled pelican in a tropical storm. Enter this tube of Brazilian Blowout Protective Thermal Straightening Balm. Following other reviewers’ advice, I used a small amount—about a pea-to-edamame-sized squeeze—worked through damp hair. The scent is light and clean, and it distributed easily. The real surprise came during blow-drying: my hair dried noticeably faster and behaved far better than it usually does. The result? Soft, smooth hair with controlled movement—no grease, no stiffness, and none of the frizzy chaos that had been taking over. My hair finally looks intentional instead of accidental. Safe to say, I’m keeping the longer hair… and this balm.

Alan S

Awesome product! I absolutely love it!

Awesome product! I absolutely love it!

Tracy R

Good product

Has helped tremendously with my frizz. Also only takes a small amount to get results.

Rhaney

I'm not sure yet

Im not sure, yet, if i like this product or not. Ive only used it once. I will use it more over the next couple of weeks and be able to give a better review.

Teresa N

Great for fine hair

I have super fine hair so every product is heavy on my hair. This product is not heavy and my hair is very straight! I love it!!

Matoka B

Amazing

This product is a dream. It makes my hair smooth, soft and frizz-free. And my straightening iron glides over my hair effortlessly. Love it.

Danielle T

Works better than I expected.

This product works very well. I was truly impressed.

Toni N

Lots of shine & no frizz!

I’ve been using this product for the last 7 years and I love it!

Isabel O

So good!

It provides excellent protection and helps to detangle my hair, leaving it looking sleek.

Heidys R

Love it.

Been using this for years and I love it. You don't need a lot and leaves my hair straight for days. 

Lydia

Hydrating

So hydrating!!

Abigail L

Great product for thick wavy hair

The balm does a great job with smoothing my hair and extending the life of my blowout.

Nicole C

Love this product

Outstanding product. Significantly helps in taming frizz and straightening hair! Love this!

Christine S

It's anything but tame! Don't hesitate!

The reason this package is gold is because it is! I used this on my daughters type 3C hair and gave her a blowout and it was amazing how well it helped straighten. She loved it so much and didn't even feel the need to straighten it further. This product might have tame in the name but it is anything but!

A.A.

This is a good one

Awesome product!

Priya

Soft and silky hair

This product makes my hair feel super soft and silky. I only need a tiny bit. I feel like it extends my BB treatment.

Jannine S

Great for sleek and shiny hair!

I've been using this balm for years. It is perfect for frizzy/curly hair when you want it to be sleek!

Vanessa C

Shiny and manageable

I could not believe how smooth and shiny this made my hair.

Nancy M

Smooth and Shiny

My stylist recommended this product. I have thick, coarse hair and using it makes it smooth and shiny when I blow it out.

Leigh S

5 Stars!

Great for Brazilian Blowout aftercare!

Lori

Love This

It definitely helps hold down the hair through the humidity. Plus, a tiny bit goes along way, so it lasts me!

Cynthia J

Great for your hair! You have to get it!

Great product! This was recommended by my hair dresser so I purchased based on her recommendation. My hair feels healthier since then and I will continue to purchase.

Jovani O.

5 Stars

5 Stars!

Connie W.

Awesomeness

As a stylist, I am always on the lookout for products that can truly enhance the beauty of my clients' hair, especially those with curly locks. The Brazilian Blowout Balm has proven to be a game changer! This balm delivers incredible definition to curls, making them bouncy and full of life. Its lightweight formula ensures that curls are not weighed down, allowing for that perfect shape and bounce. What sets this product apart is its remarkable shine. The hair feels and looks incredibly glossy after using it, resulting in stunning blowouts every time. For anyone seeking a reliable product for blowouts that promotes shiny, healthy hair with beautiful definition, I highly recommend the Brazilian Blowout Balm. It has become my go-to for achieving flawless results!

Valerie M

How it worked

I have long thick Colombian hair and this works great! I will be buying again. Love it.

Amanda S

Nice Product

It got my hair much smoother than just using a flat iron.

Alexis T

This is a great product.

Don't need to use a lot to get great results. 

Marnie B.

Straight without frizz!

Best product for straightening and no frizz.

Sue S

Frizz tamer

Have been using this for several years to help with frizz. Works great on naturally curly hair.

Melissa P.

Works Wonders

Helps with frizz and adds shine.

Anna M

Thermal Straightening Love

This is a great product, I get Brazilian Blowouts, and this product is great, and it works even if you don’t get Brazilian Blowouts. It smells wonderful too!

Kathy P

Highly recommend!

Quick application, instant smooth, soft, shiny straight hair. Reasonably priced and shipped fast. Highly recommend!

Mary R.

LOVE, LOVE, LOVE!

LOVE, LOVE, LOVE this product. It is hands down the best for when you want to keep your curls hydrated and moisturize on the days you want a blow out. I've gone from an hour to a half hour of time invested. My hair looks professionally done and silky.

Lala N

The results are amazing!

Not sticky or crunchy! Love styling my hair with my hot styling brush and this product. 

Carol C

Protects Hair from Humidity

Amazing product! I started using this on my curly hair years ago per recommendation from my stylist. After seeing the results, it is the only one that I'll use.

Stephanie R

A Need!

I’ve missed this so much! Haven’t had it for 4 months! It’s my favorite to use after I wash my hair and with the ionic spray.

Ashley W

24hr Brazilian Blowout Treatment

Ever want to try a Brazilian blowout, but want a tester? Using this in your blow dry, roundbrush, or flat iron will literally give you the same look, just a temporary 24hr wash out version.

Anisha H

Wonderful!

Great for blow drying.

Alejandra T

Amazing!

It leaves my hair feeling silky and straight for days, I love it's effect on me!

Elena O

Me Encanta!

Yo lo uso para mis rizos naturales, lo dejo secar y queda increíble, sin frizz y con brillo. Y también cuando me alacio, lo seco con la secadora y una pasada con la plancha y amanezco igual de lacia. 

Sofia C

Excellent Shampoo

It leaves an amazing softness and shine on the hair.

Mary

I love it!

This product is the best. Protects and softens hair!

Iraisy V

Try it, and you'll see what I mean!

I used this after I got a Brazilian Blowout to maintain the treatment longer, and it’s amazing how well this stuff actually works. It helps straighten out your hair quicker, making it manageable and silky.

Paty S

Excellent

This is wonderful!

Whitney B

Blowout Balm

Perfect for those flyaway hairs, amazing product. You will love it!

Terry

Good

Love this!

Keyra O

Great Balm

Excellent product, it feels like silk, and you only need to use a small amount. Love the results.

Irma

Smooth, Non-Oily

I put a little bit on, and it takes the tangles out, leaving my long hair smooth n' silky. A must!!

Liz

Best straightening balm ever!

I have purchased this 3 times in a row--I can't live without it! I have kinky, fine hair and spend loads of time heat-styling my hair. I use this, and my hair looks like I was coming back from the salon. Smooth and shiny! 

Patti

Best hair Taming Product

I have tried a lot of products, and this one works. It takes the frizz out and your hair stays tame for days. I highly recommend!

Cynthia S

Love!

It looks like I straightened my hair after just blow drying!

Jessica U

Perfect for all types!

It works! I have natural curls and this product always straightens them every time I use it. I like the way it makes my hair feels.

Judy H

I love it!

This is an amazing product!

Mariel R

This Stuff is a Miracle

I have always struggled with my hair being so frizzy, wild, and dull; however, after using this product when styling, it looks so beautiful, shiny, and healthy. I'm SO excited!!

Carolyn H

Fabulous!

I’m not sure what I like best about this: the fact that I can actually touch my hair while styling and without getting burnt because of the heat protection; or that it dries so much faster, on top of the shiny straight look it gives! You won’t regret getting this product. A little bit goes a long way, so it lasts forever--worth the money!

Trotter

Smooth Right from the Dryer

Love! Reduces the time it takes to flat-iron, and it’s also really soft.

Nicki

Great Stuff

I can put this in my hair, and without even use a blow dryer or a curling iron, it makes my hair really nice--both healthy feeling and looking.

Carol

Don't Debate It - You NEED THIS!!!

I have CUUURLY hair, and, after reading the reviews, decided it was worth a shot. I had a trip to NY that I wanted straight hair for; I would run a small amount through my hair before blowdrying, and it lasted ALL DAY. My hair was never heavy or greasy, and this product never clumped up, despite the weather being really humid! Got back to AZ, and it still works like a charm.

Verified Customer

The best hair product I’ve ever used!

When I don’t use this, my hair is frizzy, funky, and rough. Even if I straighten my hair, it doesn't look or feel nearly as silky and smooth as it does when I merely blowdry with this product! I don’t even really need to straighten it after using this before drying. Even in 80% humidity this keeps my hair smooth for a few days. 

Candice D

Helps with Frizz

I have curly hair, I use this after I wash it and before drying. I think this really helps keep the frizz out of my hair, and it smells good too! A little goes a long way, so the tube lasts awhile.

Sari D

WOW

I love this product, my hair looks so healthy.

Maria G

Great hold

Perfect for hot, humid, frizzy weather

Jane A

Keeps the frizzies away

I have keratin treated hair and this product compliments it well. I would caution that a very little bit is needed.

Deborah S

Good product

I like the smoothing this product gives your hair.

Karen

Best Products on the Market

Best product ever!!! I have used this product for over 6 years. This summer I decided to try some different all natural brands. Never again! My hair dried out and I developed a rash from those products. I love Brazilian Blowout products!! Plus they have the most incredible customer service!

Angela H

Love it! 

Excellent anti-frizz straightener

Vernita E

Great results every time! 

The best straightening balm out there!

Emma L

It's awesome

A little goes a long way! Use as directed. 

Marcyi G

Tames and protects the beast!

Tames and protects the beast! This is the best straightening balm I've used on my thick wavy hair and offers protection from my flat iron!

Judy C

Amazing product

I’m apprehensive on straightening products because my hair is so thin, they usually weight it down. This has a “gel” consistency which also made me weary. BOY WAS I WRONG! 1. Lightweight 2. Smells great 3. My hair stayed straight ALL DAY LONG in 90% humidity 4. My hair felt softer- which was totally unexpected. My hair is already pretty soft. The best part, I had someone at work actually compliment my hair yesterday. She said it lines looks healthier. AND it goes a really long way.

Cat

WOW

Love this product!! It’s amazing.

Jodi L M

Salon Treatments and aftercare

Love the Brazilian Blowout product line. I have been getting salon treatments for years now. I have a lot of thick, frizzy, curly hair. The quick in-salon treatment leaves my hair soft, less frizz but still have my curl! Love it!

Kim

What was I waiting for?

How in the world did I get by without this before I will never know. I have tried everything on my hair this is the best. It makes it easier to blow dry and control. My hair is almost to my waist. Thank you!

Dolores

Bye stubborn frizz

One of my faves. Great for stubborn hair that likes to frizz

Sabrina B

Lustrous Straight Hair

Works great! I like my hair super straight so I use this along with all the after care products. I blow dry then flat iron for shiny straight hair. I cannot go without!

Nena M

Such straight hair

Love the way it makes my hair smooth.

Kathy K

Great product for frizz

With only using several times I can see a difference in my hair. It’s not as frizzy.

Cheryl W

It works! 

Love this product

Hana Rezkalla

Just need a little

Awesome styling product 

Hemani P

Works Great For Curly Girls

Purchased for myself many times. Absolutely love this product! I have naturally curly hair and use this right out of the shower. It locks moisture into my curls. Limits frizz. Lessens the amount of product needed to manage curls. This actually enhances my curls and is a very lightweight formula.

Mary

Use very sparingly

Have to use maybe once a week, very sparingly or it can be heavy. 

Annika B

Good

Good as advertised

Alex

Love this product!

Received my first ever Brazilian blowout treatment, and Im in LOVE! I use this product once a week along with the Ionic Bonding Spray, and I'm able to style my hair in no time! 

Audrey K.

Handles my frizzy hair

Just a little works great

Elizabeth B.

Love it

Takes so little and makes my hair so silky.

Russell J.

The smell 13/10

Works great before using styling tools but omg the smell is everything!!

Riley

Love this product

Best around. It is expensive, but I use it 3 times a week, the size of a dime, and this bottle lasts me a year. Makes my hair soft, easy to dry and helps with fly away hairs.

jamie

Buy It!!!

I have been using this product for years and I can honestly say that I cannot straighten my hair without it. I've tried and it just isn't the same! It also smells good!!

Kensley

Happy with the product

I love how straight and soft my hair after I flat iron

Martha S.

The textured gloss needed to tame frizz

This helps my hair become styled when I blow dry my hair with a round brush. It has never looked this sleek or held the shape without the frizz before! Try it.

Marie

Straightens hair. Easy to use. Smells good.

Shyrll

This product is amazing!

It does what it says: smoothes your towel dried hair with no frizz. Costly but first product I've tried that actually works!!

Rubyshoes

 Effective in controlling frizz

I have tried many different products and this one is so far better than the rest.

Anahita D.

 Straightening capability

Good for use as a balm but does not straighten hair curls.

Enemcee

This stuff is good!

Best home blowout I’ve ever done. Gave my hair that silk press feeling until time to wash again. I will note that I also used with a tension/chasing comb when flat ironing which gave me premium results. Highly recommend! 

PinkSugar

My absolute favorite

I absolutely love this product. My hair is extremely healthy, it’s healthier then it’s ever been in my whole life. My hair doesn’t dry out and the product smells really good

Kirsten K.

 Works very well

Works so well and protects your hair.

G

Favorite smoothing styling product.

Love this for smoothing and cuts down on drying time. A little bit goes a long way.

Claire Mendenhall

 New product, new love!

I just used a new hairdresser and he used this on my hair! I am not a fan of tons of products in my hair! I don’t like the feeling. When I squeezed this out the first time I thought maybe it would make my hair feel weird or gross. After I was all the way done drying I touched my hair expecting it to feel gross and unnatural. Nope!!! It felt soft and manageable and like I didn’t have anything in there. It helped my hair look great! And not weighted down at all! So if you are someone who is not big on tons of products..this is a great one to try!!!

RD

Great

Great product. Leaves hair very soft and silky. I have coarse dry hair and this totally transforms it.

Sophie

THERMAL FOR THE WIN

Using the Thermal Straightening Balm is the extra support that made a difference in my Brazilians lasting longer, and less damage on ends due to flat iron use. I NEVER do my hair without it. It doesn't make your hair feel heavy or greasy either!

LORI WHITE

A little goes a long way

Great product for my dry frizzy hair. Smells nice and is easy to use. Hair styles great with it.

Verified Customer 

Top of the Balms!

I've been looking at this product since August (2022) and then finally decided to purchase it. I don't really write reviews, however, upon using this product, I was excited to! I'm a mix of Italian and Norwegian, have predominately dry, thick, naturally wavy/curly hair, that is below my shoulders in length and cut in long layers. I have used many balms thru the years. I would say that with this product it's more for a seasoned "balm" user than a beginner. It comes out in a thick gel-like texture. For me this a great thing for my dryish texture and my consistent use of blow drying and flat ironing. I say for a beginner user of a hair balm like this, because of how concentrated it is, start with a small or teeny amount and go from there as you style - I used it on towel-dried hair. I applied a quarter sized amount at first, blow dried my hair and then added a little more, combed thru, hit it with the dryer again on cool and then flat ironed. All in all it cut my drying experience by a few minutes, and I was amazed at how well it worked with just the hair dryer while using my hair brush. I didn't even need to use that much of the flat iron. Also, note, I didn't apply any other hair products like serums, mousse etc. (sometimes i do have to layer hair products to achieve my end results). I am so HAPPY with the end result: my hair came out so beautiful, shiny and healthy looking and to my happy surprise, very soft and flowy - not the stiffness or weight that some of the other products leave on my hair. I was just amazed and said to myself, 'why did I wait so long'! My blonde is lighter, shiny and healthy looking (I use loreal box dye). I feel with all being said, this product a winner for me!

Verified customer

Acai protective thermal straightening balm

The straightening balm has really helped my hair from being so dry.

Verified Customer 

Does wonders for wavy hair

I started with a small amount and worked up to a quarter size amount while factoring in the thickness and the length. The results are perfect as well as cutting my dry time in half. I definitely recommend this product and to make your own decision on how much to use based on your hair type. It really does what it says.

Verified Customer 

I like this product

Good product

Verified Customer 

Great Hair Product

Added to towel dried hair. Helps if hair is wavy and you're wanting to straighten!

Julia P.

Creates smooth hair

I have very curly hair and this product worked great at smoothing my hair

Amy N.

Have been using for a couple years

I’ve straightened my hair regularly for over 10 years, and recently decided to switch to blowdrying with a blow-dry brush, and let me just tell you I am never going back to using the flat iron regularly after trying this. This product is such a time and frizzy hair saver. I have very frizzy hair and it smooths it perfectly and leaves my hair sleek and shiny.

Verified Customer 

Fantastic hair product for smoothing curly hair

Product does exactly what it says will do.

Verified Customer

They should call this miracle blowout

This stuff is amazing. I didn't buy it for a while because of the price, then my family got me some for Xmas. I will never deprive myself of this ever again. I have naturally curly, thick hair that I blow dry and then use a chi to straighten more and remove frizz. This product completely removes the frizz and the need to use the chi straightener. I use the Revlon blow drying brush and my hair is perfectly straight, smooth and silky silky soft after just blow drying with this product. Did I mention silky? I freaking love it. Rub into towel dry hair throughout entire hair and especially the ends for perfect results.

Verified Customer

Good product for me- works great! 

Helps keep my curly frizzy hair nice and straight while blow drying it out!

Mary N.

Makes such a difference!

I ALWAYS use this product when blow drying my hair. It makes my hair smoother and softer and I love that it is a heat protectant!

Verified Customer 

Awesome!

Great for anyone who wants to increase the longevity out of their Brazilian Blowout.

Patty

Muy bueno

Muy bueno

Ana

Brazilian Blowout serum

It smells great and works great. Leaves my hair looking shiny and natural!

Anne P.

It Works!!!

I am so happy! My hair never lasts more than a day and it has now been two weeks and it still looks beautiful. Humidity is not my friend and I love in a humid place, but my hair still hasn't reverted. It is silky, shiny and healthy. New staple.

Cerwin

This really works!

I have damaged hair, this smooths it out.

Verified Customer

Better than expected

Little goes a long way!

Verified Customer

Mini Brazilian Blowout in a Botttle!

Love this product! Summers are brutal on my hair. This product straightens my hair, tames the frizz, and adds shine. 

Verified Customer

Great product.

A little goes along way.

Verified Customer

Made my curly hair smooth and straight!

Made my frizzy and curly hair smooth and straight!

Karla S.

Dude…

This is THE most amazing, smoothing, shine giving pre-blowout product I have EVER used. I have thick, naturally curly hair and have used so many different things, including the WOW products but this honestly trumps everything. I’m blown away!!

Jordan C.

Beautiful shine!

Not sticky, easy to use

Verified Customer

I'm impressed!

I was able to blow dry my hair SO sleek and straight! 10/10

Yahaira V.

Great product

LOVE THIS BALM!

Mary B.

Love! Smooth, soft hair

This is just what I was looking for. Leaves my dry, curly hair smooth and silky. 

Verified Customer

AMAZING!

If you have a Brazilian Blow-out, this is a MUST! I have been getting the blow-outs for years and this is like a mini refresher that adds some Keratin to your hair. It makes your hair sooo smooth and silky… It also for me helps to extend my blow-out!

Verified Customer

Love it!

Use small amounts- little goes a long way!

Sonja M.

IT WORKS!

This stuff is liquid gold I AM SO HAPPY I found it!

Verified Customer

Wife loves this one too! 

Wifey purchased a ton of Brazilian Blowout products and I must say... VERY NOTICEABLE DIFFERENCE! So much new shine!

Chuck

Works great just don't use too much at a time!

I've used this twice and so far it's helped to keep down my frizz by using a flat iron.

Jamie L

Amazing!

This is insanely amazing. I had no idea how it would work, gave it a try and now I can't live without it.

Amy B

Light and effective

I love this straigtening balm. I have long, thick, curly hair and this balm works better than any other I have ever tried!

Verified Customer

Works Amazingly

I’ve straightened my hair regularly for over 10 years. I’ve always used CHI oil with a straightener but decided to switch to blowdrying with a blow-dry brush. This product is amazing. I have very frizzy hair and it smooths it perfectly. 

Heather

Satisfactory Purchase

This product made my hair like silk and kept it shiny for days. I have baby fine hair that can be weighed down and greasy with too much product. Taking the advice of other reviewers, I used a dime size on my damp hair before bed and straightened my hair in the morning. I have gone three days without washing and have re-straightened my hair. It's not greasy at all and my hair looks healthy! I'm sure this will last a long time. Oh and it smells like green apples!

Hannah B.

Satisfactory Purchase

This product made my hair like silk and kept it shiny for days. I have baby fine hair that can be weighed down and greasy with too much product. Taking the advice of other reviewers, I used a dime size on my damp hair before bed and straightened my hair in the morning. I have gone three days without washing and have re-straightened my hair. It's not greasy at all and my hair looks healthy! I'm sure this will last a long time. Oh and it smells like green apples!

Hannah B.

Amazing results!

I love this product! The gel/ cream is on the thick side and thought it would weigh my hair down but it didn’t. I applied about a quarter size amount to my towel dried hair. A little goes a long way.

Verified Customer

Best Hair ever!

This stuff is life changing!

Verified Customer

Buy! Buy! Buy!

Omg! Would buy it again! So nice, leaves my hair so shiny

Denis V

A little goes a long way!

A little bit definitely goes a long way and I’m very happy with the results!

Ieshia M.

Great stuff

Excellent 10/10

Margie

Buy this, it really works!

Okay, I rarely do reviews. Rarely! But this product is just so good!!!! I have bleached damaged hair, and have spent hundreds and hundreds of dollars just to find the best products for my hair. THIS IS IT!

Dana C.

Great!

A little goes a long way! Hair feels soft, smooth and silky. Help with drying time. The one thing that I can warn you about is the amount you use. Remember a little goes a long way.

Verified Customer

Great!

A little goes a long way! Hair feels soft, smooth and silky. Help with drying time. The one thing that I can warn you about is the amount you use. Remember a little goes a long way.

Verified Customer

Silky Hair...I love it

Easy to straighten my thick kinky hair

Verified Customer

No crazy morning hair!

I like that it has heat protection... and the best part is (after my first use) when I woke up the next morning I didn't have to flat iron my hair! I do not have curly hair just a natural annoying frizz to it

Erin

Got the waves/curls out of my hair

My hair is half straight and half wavy. After being pregnant, the waves are impossible to get rid of regardless of blow drying or straightening. I used this product along with a bristlebrush/hair dryer combo and it worked! The wavy part is now straight like the rest! 

Verified Customer

WORKS GREAT

I love this product. Keeps your hair in the style you want all day..and if you don't wash your hair every day..you can still style it easily the next!! Perfect!!

Lin O

Cuts styling time in half.

Love this for straightening out my curly hair. I have an odd inconsistent curl pattern to my hair that cannot be left in. This not only helps straighten it out while blow drying, I can get away with not using a flat iron.

Nancy S

Great product to smooth coarse curly hair!

Worked well to decrease the frizziness of my naturally curly hair. I would recommend using this product with the Brazilian brand shampoo and conditioner for the best results.

Lillie D

Love!

Love... Love this product! Have super thick curly hair. This product keeps it straight for 3 days until I'm ready to wash it.

Verified Customer

Will buy again

I like it

Verified Customer

Works well

Works well, does everything it says it does 

Liz

Great product!

Brazilian Blowout gel is light and straightens my hair without feeling weighed down.

Verified Customer

Perfect texture and smoothness

Perfect texture and smoothness! A little goes a long way, use sparingly.

Julianna H

Very good

Thank you I love it

Verified Customer

Perfect shine!

I noticed my hair was SO shiny after using this

Verified Customer

Best for a Brazilian Blowout treatment

This works great with the Brazilian Blowout. It's meant to be used with this treatment. Works perfectly Thanks!

Diamond D

REALLY does work! 

I have never been able to style my coarse hair so easily before! I am definitely going to buy this again!

Lakia J

Great results

This stuff is awesome. My daughter has thick wavy hair which she does not appreciate. She likes for it to be blown out. I have used so many products but this did the job flawlessly. I don't have to use as much, can blow dry all hair together, even my daughter said flat ironing was quick this time. I have locs now but if I found this stuff before I probably would have skipped the locs. This stuff would have made a difference.

Lisa

Great results

This stuff is awesome. My daughter has thick wavy hair which she does not appreciate. She likes for it to be blown out. I have used so many products but this did the job flawlessly. I don't have to use as much, can blow dry all hair together, even my daughter said flat ironing was quick this time. I have locs now but if I found this stuff before. I probably would have skipped the locs. This stuff would have made a difference.

Lisa

Softer and Straighter Hair

Used this for the first time the other day. I have very thick, wavy hair and when I straightened my hair with this it was so much easier than usual. My hair is straighter and softer.

Verified Customer

Great hair straightener worth the price.

Great for coarse frizzy hair. Apply to damp hair dry hair with dryer then use straight iron. It’s fantastic product. Makes hair soft and shiny. Best product will never live without it.WOW!!!

Renee C

Love!

I recommend this balm! Smooths and straightens flawlessly 

Verified Customer

Works great as a gel for my curly hair

I’ve been using this product for several years as a Gel. Not to straighten my hair but to apply before drying my hair to help with the frizz in my naturally curly hair.

Verified Customer

Must Have for Fine Frizzy Hair.

I have fine hair consisting of a mixture of textures varying between slightly wavy and straight. Both frizz and textural inconsistencies are a big issue for me. This product is absolutely superb!! Please never stop making this.

Ursula N.

Very Satisfied!!

I live in a high humidity area!! I’ve used this 2-3 times and then skipped a time and it was noticeably different!! I use this every time I do my hair now!! The plus side is my hair is never sticky always smooth!! It does not really have a scent so it doesn’t interfere with shampoo or conditioner smells!

Verified Customer

I ??IT—IT WORKS!

I’ve got curly kinky thick long hair & have tried A LOT of straightening balms/serums/lotions in my quest for shiny smooth straight hair... Guess what? THIS ONE WORKS. I AM SO HAPPY

Verified Customer

The product is really good thank you for the quality.

Thumbs UP!

Maria S

The secret to straight hair!

Really does make your hair straight! Love it!

Verified Customer

Less is More!

This is a gel, and you have to be careful not to use too much. I have fine hair, but a lot of it. I have a chin length bob, and the first time I used this, I used about a lima bean sized wad. It was too much. The next time I used a pea sized wad and it was perfect! I used the bonding spray first...5 sprays into my hands. I don't spray things directly on my hair. You get too much product in areas and not enough in others. I spread it evenly and then warmed the balm in my hands. The smell is very nice, and it distributes well. It cut drying time by 1/3. It leaves a nice shine. No static, and very few fly aways. I used a drop of the dry oil and it took care of the few fly aways I did have, and added a beautiful shine and smell. I will continue to use all three of these products, and highly recommend them!

Sandi W.

Blowout straightener

This is one of my favorite products! My hair after the first time using this product, frizz was gone, hair was notably healthier, and my hair smells amazing. Love it!

Verified Customer

My favorite!

I refuse to style my hair without this now! 

Carmen

Love this

I use this as part of my straightening process, it works great. I have curly, thick and coarse hair.

Terri D

Works the best

Amazing product! I live in Texas and if this can fight the frizz in my curly hair during the rain... then it means a lot.

Verified Customer

It REALLY works!

Really contols frizz...smooth stuff!

Verified Customer

It REALLY works!

Really contols frizz...smooth stuff!

Verified Customer

Well worth the price

Hair dried faster, smoother and stayed super glossy.

Verified Customer

Really does straighten my frizzy mess

This product instantly straightened my frizzy hair. The problem is that it totally took out the curl too, and made it pin straight (which is not an attractive look on me). I had hoped that it would remove the frizz and leave the wave/curl so that I can use it when I'm out and about on a muggy or rainy day to calm my hair as needed. That won't be possible since I need to use a curling iron after using the cream to put some life back into it. So, for use as an at home pre-curling iron tool, I would definitely recommend it.

Kate

Excellent treatment for frizzy hair

SO amazing! My hair is smooth, soft and shiny once dry. The tube is very large, so the value is excellent. The scent is very nice, it smells fresh but not over powering.. I will buy this again.

Tracy B. 

Brazillian Blowout Styling Product

I have a Brazilian Blowout on my hair. This was the perfect styling product accessory. I have a lot if hair, but it is a very thin Texture. I used 1/2 the recommended amount.

Verified Customer

Excellent product

Amazing product to use in the humidity! Gets rid of all the frizz and poofiness, 10/10 recommend 

Joe

Outstanding

One of the best products I came actually so far, I live in Florida and the humidity is extreme. This product makes my blowout last with no frizz. My hair is so shiny and soft when I use this!

Ana R.

It works!

Very impressed with the straightness and shine I get from this!

Matthew

A little goes a long way!

My hair was not sticky and dried shiny and straight. 

Brandi B

Excellent product!

I purchased this for my daughter and I! We used it after our hair has dried out a bit, and it works amazingly! No frizz, even with humidity - beautiful shine! With only a bit each time! Will continue purchasing for sure!!

Verified Customer

Super!!!

OMG wonderful product , best results ever! Love it

Ligia S.

Over the moon-if you fight the curl this is the # 1

This product is my new # 1, Living in Florida during the summer is stemming hot, and my curls are wild, - WOW this made it worth every penny to blow out straight. So it is my new favorite hair care product and can’t live without it. Now I can give my hair a flat iron break. It works!

Verified Customer

Love this stuff!

This is the only stuff that doesn't weigh my hair down yet keeps the frizz down as well. It has a very nice smell to it and doesn't seem to fade my colored hair as other products do.

Lynn B.

Great hair product!

I love how it makes my hair look and feel.

Zineb Z.

Amazing product

My hair gets very frizzy in the southern heat but this product is amazing. I am frizz free for at least 24 hours and I usually get two days before the frizzes come back. My daughter borrowed it and said she had to get some because she's never used anything that controlled the frizz like this does. You only need a small amount. I have shoulder length hair and I only use a dime sized amount, if you use too much, it will feel a little greasy so you'll have to experiment to see what's the right amount for you.

Dawn S.

Brazilian blowout protectant for the win!

This kept my hair from getting really hot while blow drying/straight it and it came out much smoother (less frizz/flyaways) than normal!

Sam

Worth every penny!

I have coarse curly thick hair. This is the best product that I have ever tried that gives me salon results at home. Please follow the instruction and blow dry before you flat iron. It makes the straightening process so much easier. Apply a small amount from the tips and then work towards the roots. I love this stuff.

Verified Customer

Amazing product through and through!

This product is amazing and did everything it said it was supposed to do. My hair is very coarse and coily and dry, this stuff made it SO SOFT and very straight. I would def recommend. My blow dry time was definitely cut in half it usually takes me about 30 mins to completely dry my hair. With this it took probably 10 mins if that. The price was good and it seems like this bottle will last me a really long time if you don’t use very much. I put it all over my hair in sections a little at a time and blow dried it in those sections. All in all this is definitely worth the buy!

Sammy

Best product for hair

My hair is totally straight and strong, this product is incredible!

Karolina D. 

Love this product!!

I have frizzy hair & this controls it! I live in NOLA where humidity is the norm. Doesn’t cause tangles & leaves my hair soft. Love this product! 

Verified Customer

Good product

I used this with the straightener brush and it works well!

Gail M.

No more frizz! Now I have relaxed ends

I have relaxed 4b 4c hair and it frizzes at the ends if left loose. I don't use hair straighteners I just use this when I blow dry, no more frizzy ends. It's great.

Bianca C.

No more frizz! Now I have relaxed ends

I have relaxed 4b 4c hair and it frizzes at the ends if left loose. I don't use hair straighteners I just use this when I blow dry, no more frizzy ends. It's great.

Bianca C.

Wow!

Very impressed! 

Marilyn R. 

Leaves my hair like silk

It's the best product I've used on my hair.

Verified Customer

This is amazing!

Perfect for obtaining sleek and straight hair!

Alma

It really works great

Omg this is amazing. It does everything it says it's gonna do!

Verified Customer

Love it

Love these products!

Verified Customer

Works for my short wavy hair!

I keep my naturally wavy hair pixie short. I need my hair to be super straight. This tames the wayward hairs and maintains control all day! Repeat buyer!

Verified Customer

A True Miracle

This makes my coarse, wavy hair incredible straight and SOFT! It’s the best hair product I’ve ever found. Cannot say enough good things about it. I take it to my hair appointments and ask my stylist to use it. Perfection! Buy it!

Verified Customer

This stuff works. Definitely keeps the hair frizz free!

Was not sure this would work as described but it does the job. What I liked was the shine it also added. Love this and will purchase again.

Verified Customer 

Excellent! 

Great product for silky hair

Yanela

Great product.

Really helps straighten the hair without frizz! 

Deason

Smooth

This product is great for Florida and itshumidity. Leaves hair shiny, smooth and beautiful.

Maggie

Brazilian Blowout Protective

It keeps my hair from getting frizzy and helps me blow it out faster too! My hair comes out smooth without having to flat iron it, which cuts my styling time down so much! I only use a nickel size amount in my hair!

Verified Customer

YOU NEED IT!

I’m obsessed! My hair is insanely hard to straighten and I must say I’ve never had smoother softer hair in my life! After using this, my hair was so straight just after blow drying that I didn’t need my flat iron which never happens! The smell is also amazing and the product is a gel like texture. I was terrified to put “gel” in my lions mane but… it works! I applied a fairly generous amount and distributed it throughout my head, combing my hair to make sure it was even then I blow dried it in. It was perfection, buy it! You won’t regret it!

Sherise F. 

YOU NEED IT!

I’m obsessed! My hair is insanely hard to straighten and I must say I’ve never had smoother softer hair in my life! After using this, my hair was so straight just after blow drying that I didn’t need my flat iron which never happens! The smell is also amazing and the product is a gel like texture. I was terrified to put “gel” in my lions mane but… it works! I applied a fairly generous amount and distributed it throughout my head, combing my hair to make sure it was even then I blow dried it in. It was perfection, buy it! You won’t regret it!

Sherise F. 

YOU NEED IT!

I’m obsessed! My hair is insanely hard to straighten and I must say I’ve never had smoother softer hair in my life! After using this, my hair was so straight just after blow drying that I didn’t need my flat iron which never happens!  The smell is also amazing and the product is a gel like texture. I was terrified to put “gel” in my lions mane but let me tell you… it works. I applied a fairly generous amount and distributed it throughout my head, combing my hair to make sure it was even and then blow dried it in. It was perfection, buy it! You won’t regret it!

Sherise F. 

Love!

Love this product! Second tube in three years because a little goes a long way. Also great for taking to the beach or for a  wet hair day.

Verified Customer

Nothing beats Brazilian Blowout

If you have ever used this salon quality product you would agree it is fantastic. I get a professional BB every six months to keep my hair manageable.

Verified Customer 

Great product

It keeps my hair frizz free

Yvette C.

Love!

Love this product Second tube in three years because a little goes a long way. Also great for taking to the beach or wet hair day.

JDawg

Little expensive

Little expensive. Seems to work well

Hannah

Nothing beats Brazilian blowout

If you have ever used this salon quality product you would agree it is fantastic. I get a professional BB every six months to keep my hair manageable. You cannot buy this in most stores only salons so Amazon prices cannot be beat

commoncents

Silky soft hair

I love the smell and how soft it makes my hair feel.

Murphy

Great product

It keeps my hair freeze free

Yvette C.

Great stuff!

I love this product!!!! My hair dries so smooth and looks salon styled every day!!

Verified Customer

Brazilian Blowout Protective Thermal Balm

Very good product for very curly, frizzy, and/or color treated hair. Just a small amount goes a long way. The end result is straighter, smoother, and healthier hair.

Steph W. 

Brazilian Blowout Protective

It keeps my hair from the frizzy. It helps me to blowout my hair faster too! My hair comes out smooth and I don’t need to flat iron my hair which makes it a shorter time to style my hair. I only use a nickel size amount in my hair.

Verified Customer

Great product.

It does help straighten your hair with a flat iron.

Deason

A little goes a long way

After some trial and error, I found that using a small amount will do the job without weighing down the hair or making it look or feel greasy. This product helps maintain my hair soft, while drastically cutting down the time it takes to straighten my hair.

Jennifer S.

Best Brazilian

Best for maintaining my Brazilian Blowout- use it everyday to keep it smooth and shiny- Love it!!!!!!!!

Robin B.

Love this for my wavy hair

This was recommended by my hairdresser. I love it! Not heavy but really stops the frizz

Kathleen R. 

Smooth

This product is great for Florida and its humidity. Leaves hair shiny, smooth and beautiful.

Maggie

Double order

I got a very costly order DOUBLE!!! Wasn’t happy with that!!

Kathy H. 

Good for wavy hair

We bought this after a friend recommended it. It keeps my hair from looking frizzy without making it oily. I have wavy hair but I know that it works good for curly hair too when it is flat ironed. I usually apply it when my hair is wet. Then I blow dry it and curl my layers.

Lee

Todo excelente

Todo el producto muy bueno

Yanela

This stuff works. Not much scent and does keep hair from the frizzy!

Was not sure this would work as described but it does the job. What I liked was the shine it also added. Love this and will purchase again.

Red4u

Quality not quantity

Makes hair shiny and soft and drys in half the time I live by this product for styling and well being of the hair

Andrea C. 

SMOOTH

I love the way this product straightens my hair and how fast I can complete the task when blow drying it. Love Love the product.

Elena R. 

Love it

Love these products

Verified Customer

Buy it!!

I have curly/really frizzy hair and since high school (I’m 29 now) every time I’ve straighten my hair, it never really straightened. It always still had a frizz to it, I just got this product today and I tried it and it worked great! My hair has never been this straight

Natalie

Works for my short wavy hair!

I keep my naturally wavy hair pixie short. I need my hair to be super straight. This tames the wayward hairs and maintains control all day! Repeat buyer!

K. Porter

A True Miracle

This makes my coarse, wavy hair incredible straight and SOFT! It’s the best hair product I’ve ever found. Cannot say enough good things about it. I take it to my hair appointments and ask my stylist to use it. Perfection! Buy it!

Suepeg

Producto

Excelente

Marilyn R. 

Leaves my hair like silk

It's the best product I've used on my hair.

Verified Customer

Es muy buena

La mejor 

alma

Works great

Very silky, sleek and smooth

Nancy C. 

It really works great

At first I think I used too much product. My hair was dull and unmanageable. Tried it again and omg it's amazing. It does everything it says it's gonna do.

Kittykat

Best product for hair

My hair is totally straight and strong, this product is incredible

Karolina D. 

Hair still curly

Thought this product was going to loosen my curls

Verified Customer

Good product

Good product

Iberai U.

Love this product!!

I have frizzy hair & this controls it! I live in NOLA where humidity is the norm. Doesn’t cause tangles & leaves my hair soft. Love this product! 

Ole girl

Good product

I used this with the straightener brush and it did work.

Gail M.

Smooth hair

Product has a nice texture. Easy to work through hair, makes my hair feel smooth and soft.

Sandra H.

No more frizzy relaxed ends

I have relaxed 4b 4c hair and it frizzes at the ends if left lose. I don't use hair straighteners I just use this when I blow dry, no more frizzy ends. It's great.

Bianca C.

Not as good as a Brazilian Blowout from Salon

Not as good as a Brazilian Blowout from salon, but for home use it is a great product. I used the Brazilian shampoo and conditioner then applied the thermal straightening balm combed through and let set for 5 minutes than spayed iconic bonding spray on. During the blowout you can feel the elastic it creates. My hair looks shiny, healthy and somewhat straight. Will finish with flat iron.

Verified Customer

Best frizz eliminator I have ever used

This is by far one of the best leave in serums I have ever used. It adds shine, smooths the cuticle and totally eliminates frizz without adding grease or weight.

Joy M.

This product is a must have staple for all hair types!

I have curly, but BB treated hair. I don’t need a lot of straightening but definitely help taming frizz. This product works wonders! You do have to find the right ratio for your hair - if I use too much, it weighs it down. But this should be a staple product for anyone looking to maintain that sleek look. And it lasts for months - a little goes a long way!

Christy

Amazing product thru and Thru

This product is amazing and did everything it said it was supposed to do. I wish I could have done a before and after I did post the after pictures. My hair is very coarse and coily and dry, this stuff made it SO SOFT and very straight. I would def recommend. The scent is OK not really a scented product. It does however make your hair a little doey like you can’t use very much at all. My blow dry time was definitely cut in half it usually takes me about 30 mins to completely dry my hair. With this it took probably 10 mins if that. The price was good and it seems like this bottle will last me a really long time if you don’t use very much. I put it all over my hair in sections a little at a time and blow dried it in those sections. And I used a flat brush to make it straighter with blow drying and then I used my chi straightener afterwards. All in all this is worth the buy.

Sammy

Worth every penny!

I have coarse curly thick hair. This is the best product that I have ever tried that gives me salon results at home. Please follow the instruction and blow dry before you flat iron. It makes the straightening process so much easier. Apply a small amount from the tips and then work towards the roots. I love this stuff.

Oz

Great

Excellent!!

Rosie R.

Great hair product

I love how it makes my hair look and feel

Zineb Z.

Holy **** it works!

I have thick, curly hair and this is the first balm that didn't leave me with a frizzy straight. Pleasantly surprised, highly recommended. Would do a blowout with a dryer first and then go through with a flat iron.

Maha K.

Amazing product

My hair gets very frizzy in the southern heat but this product is amazing. I am frizz free for at least 24 hours and I usually get two days before the frizzes come back. My daughter borrowed it and said she had to get some because she's never used anything that controlled the frizz like this does. You only need a small amount. I have shoulder length hair and I only use a dime sized amount, if you use too much, it will feel a little greasy so you'll have to experiment to see what's the right amount for you.

Dawn S.

Brazilian blowout protectant for the win

I got the Brazilian smoothing treatment done recently but it didn’t turn out like I hoped. I was still having a hard time controlling my naturally thick, curly, frizzy/fluffy hair. I got this as kind of a last ditch effort to tame my beastly hair into submission and to my surprise it worked well. I have been fighting my hair most of my life - I’ve gotten reverse perms, the keratin straightening, Brazilian straightening, and the Brazilian blowout. I’ve had tons of different flat irons, blow dryers, and of course straightening products. Of all the products I’ve tried, I’m most impressed with this one. It kept my hair from getting really hot while blow drying/straight it and it came out much smoother (less frizz/flyaways). I’m not sure that it spend up the actual process of blow drying it but I’m happy with the outcome none the less. I’ve read some reviews that it can leave a residue or coating on your hair - that’s likely from using too much or doing it on hair that’s too dry. You want to put this on damp hair after a shower and I only did a pea size amount and I have SO much hair and it’s very thick. So be careful, especially if your hair is thinner naturally. You only need a tiny tiny bit!

Sam

Love this product

Love this product first product that worked on my hair frizz during the humidity!

Kim

¡EL MEJOR PRODUCTO PARA EL CABELLO QUE HE USADO EN MI VIDA!

Es la primera en toda mi vida que escribo un review de un producto; tuve -porque si no lo hacía me daba cargo de conciencia- ?? que dejarles saber que este es el mejor producto para el cabello que he usado en toda mi vida. Soy de las mujeres que va dos veces por semana al salón de belleza para que me sequen el cabello y ahora, con este mágico producto, no voy a tener que depender más de mi hair stylist. (Es más, ya la llamé y se lo dije.) ??Yo me he hecho en mi cabello: Brazilian Blowout (por muchos años me lo hacían en el salón y tengo todos los productos de mantenimiento en mi hogar: shampoo, acondicionador, mascarilla, el aceite y el serum, ah y hasta el split ends); también keratinas, Pure Blowout y hasta un alisado me hicieron una vez y aunque me quedaba liso el cabello, no me perduraba mucho el efecto anti frizz. En la actualidad mi cabello está al natural, solo con tinte para mis canas que ya cubren toda mi cabellera y con este mágico producto, el pelo me queda como la seda, súper liso, y se ve súper sano y con vida; y lo mejor es que no me lo deja pesado y, como ya escribí, parece como si mi estilista fuera la que me hizo el secado y no yo. De verdad, que es una maravilla y lo recomiendo al 100%. Cómprenlo, porque no se van a arrepentir.

Azyadeth V.

Brazillian Blowout Styling Product

I have a Brazilian Blowout process on my hair. This was the perfect styling product accessory. I have a lot if hair, but it is a very thin Texture. I used 1/2 the recommended amount. This product was recommended by my stylist.

Verified Customer

Love this stuff!

This is the only stuff that doesn't weigh my hair down yet keeps the frizz down as well. It has a very nice smell to it and doesn't seem to fade my colored hair as other products do.

Lynn B.

Excellent product

Excelente producto te ayuda con ma humedad y frizz en el cabello 100% recomendado

Joe

Outstanding

One of the best products I came actually so far, I live in Florida and the humidity is extreme. This product makes my blowout last with no frizz. My hair is shiny and soft, I discovered when I went to my hair salon to get my hair done and since then I bought it through Amazon and I get great results every time besides I save the money for the blow dries.

Ana R.

It works

It took all my toner out but i already knew that was going to happen. It’s good and it doesn’t smell bad at all.

Matthew

Brazilian Blowout products are amazing!

This like all of the other Brazilian Blowout products did not disappoint! This is a must have if you have crazy hair like me!

Colleen K.

Great for frizzy dry hair

Great product works well for frizzy dry hair

Sara D.

A little goes a long way!

Ok - do NOT use the suggestion of the directions to “use a generous amount”. I followed the instructions and my hair ended up very sticky and difficult to dry. Then I read the reviews and saw others suggested to use a much smaller amount. The 2nd time, I used maybe a gumball-sized amount and WOW what a much better difference. My hair was not sticky, dried shiny and straight. I will update with pictures after a few weeks of using the product to show the difference.

Brandi B

Excellent product!

I purchased this for my daughter and I! We used it after our hair has dried out a bit, and it works amazingly! No frizz, even with humidity - beautiful shine! With only a bit each time! Will continue purchasing for sure!!

TR

Guy day 1 review

Im a straight male with wavy very thick hair. Years ago I realized my hair routine can be shortened if I used hair straightener after my showers, so I’ve using hair straighteners for about 10 years. Recently the company that makes my staple hair straightener stopped making it. So Im currently experimenting and researching. This brazilian blow out is my first test outside my regular brand. Day 1: Noticed the consistency is about the same as my old straightener but this one smells very nice. My hair reacted positively to this new brand. Honestly better than I expected. No issues with this product so far. I will update this again in a month. For now 5 stars is appropriate.

Mark G

Super!!!

OMGODNESS wonderful product , best results ever ! Love it

Ligia S.

Over the moon-if you fight the curl this is the # 1

This product is my new # 1, Living in Florida during the summer is stemming hot, and my curls are wild, - WOW this made it worth every penny to blow out straight. So it is my new favorite hair care product and can’t live without it. Now I can give my hair a flat iron break. It works!

 Sprout

Love this product so much!!

I used this on my hair once i got my treatment done, and it left my hair so shiny and smooth and pin straight.

skye

Really does straighten my frizzy mess

This product instantly straightened my frizzy hair. The problem is that it totally took out the curl too, and made it pin straight (which is not an attractive look on me). I had hoped that it would remove the frizz and leave the wave/curl so that I can use it when I'm out and about on a muggy or rainy day to calm my hair as needed. That won't be possible since I need to use a curling iron after using the cream to put some life back into it. So, for use as an at home pre-curling iron tool, I would definitely recommend it.

Kate

Excellent treatment for frizzy hair

My hair took a little longer than usual to dry, but the end result is amazing. My hair is smooth, soft and shiny once dry. The tube is very large, so the value is excellent. The scent is very nice, it smells fresh but not over powering.. I will buy this again.

Tracy B. 

Would buy again

Great product ! I have frizzy hair and it helps a ton

Carrie

Es buenísimo

Súper

Carmen

Works well unless there's humidity

Works well unless there's humidity.

Chrissy B

Love this

I use this as part of my straightening process, it works great. I have curly, course hair.

Terri D

Works the best

Would recommend the cream. Leaves less residue on hair. Other than that amazing product. I live in Texas and if this can fight the frizz in my curly hair during the rains then it means a lot.

Blank R

It works!

Really contols frizz...smooth stuff!

Rojo

Well worth the price

Hair dried faster, smoother and stayed super glossy.

belle_the_gem

Very Satisfied!!

I live in a high humidity area!! I’ve used this 2-3 times and then skipped a time and it was noticeably different!! I use this every time I do my hair now!! The plus side is my hair is never sticky always smooth!! It does not really have a scent so it doesn’t interfere with shampoo or conditioner smells!

A

I ??IT—IT WORKS!

I’ve got curly kinky thick long hair & have tried A LOT of straightening balms/serums/lotions in my quest for shiny smooth straight hair... Guess what? THIS ONE WORKS. I ?? It!

SIZEN

The product is really good thank you for the quality.

Thumbs UP

Maria S

Straight hair!

Really does make your hair straight! Love it!

shopper4

Less is More!

This is a gel, and you have to be careful not to use too much. I have fine hair, but a lot of it. I have a chin length bob, and the first time I used this, I used about a lima bean sized wad. It was too much. The next time I used a pea sized wad and it was perfect! I used the bonding spray first...5 sprays into my hands. I don't spray things directly on my hair. You get too much product in areas and not enough in others. I spread it evenly and then warmed the balm in my hands. The smell is very nice, and it distributes well. It cut drying time by 1/3. It leaves a nice shine. No static, and very few fly aways. I used a drop of the dry oil and it took care of the few fly aways I did have, and added a beautiful sheen and smell. I will continue to use all three of these products, and highly recommend them!

Sandi W.

Blowout straightener

This is one of my favorite products! My hair after the first time using this product, frizz was gone, hair was notably healthier, and my hair smells amazing. Love it!

Mrs. G

Love it!

Couldn't believe how much it cut my drying time!

Barbara P

Excelente

Excelente

Rosemillet

Works great as a gel for my curly hair

I’ve been using this product for several years as a Gel. Not to straighten my hair but to apply before drying my hair to help with the frizz in my naturally curly hair.

Ac

Must Have for Fine Frizzy Hair.

I have fine hair consisting of a mixture of textures varying between slightly wavy and straight. Both frizz and textural inconsistencies are a big issue for me. This product is absolutely superb!! Please never stop making this.

Ursula N.

Good not great

I have very thick brunette hair with a kind of wavy upper layer and curly under layer (an adult, less cute Hermione Granger from the Sorcerer’s Stone when not styled). I can almost never get the under layer straight with just a blow dryer and a brush and even a flat iron doesn’t work without it being at the very highest setting and leaving that burning hair smell. This product does help - I feel like I can get it as straight with a just a blow dryer as when I use a blow dryer and flat iron. Four stars because it’s not a silver bullet, is kind of hard to evenly distribute, and leaves a bit of a residue. Good to have in the arsenal but the search for the perfect product continues!

Ashleigh Casey

It’s working but not exactly what I expected

It’s good

Nadeeka

Great hair straightener worth the price.

Great for course frizzy hair. Apply to damp hair dry hair with dryer then use straight iron. It’s fantastic product. Makes hair soft and shiny. Best product will never live without it.WOW!!!

Renee C

More like oil

I really needed this to work, but it didn't have enough HOLD for my hair. It is the consistency of an oily gel. I have long hair, thin and fizzy, with loose, irregular waves. This gave me shine, and after the blow dry my hair was smooth--but it didn't stay straight at all :( The waves came right back.

atyk2018

Works well

Works well

Liz

Great product!

Brazilian Blowout gel is light and straightens my hair without feeling weighted down.

Am

Perfect texture and smoothness

Perfect texture and smoothness but use sparingly

Julianna H

Very good

Thank you I love it

Kikim

Good sheen

I noticed a nice sheen to my hair after using it.

aaus10

Best for a Brazilian Blowout treatment

This works great with the Brazilian Blowout. It's meant to be used with this treatment. Works perfectly Ty

Diamond D

Did help

Lakia j

Great results

This stuff is awesome. My daughter has thick wavy hair which she do not appreciate. She like for it to be blown out. I have used so many products but this did the job. I don't have to use as much, can blow dry all hair together, even my daughter said flat ironing was quick this time. I have locs now but if I found this stuff before. I probably would have skipped the locs. This stuff would have made a difference.

Lisa

Softer and Straighter Hair

Used this for the first time the other day. I have very thick, wav y hair. I waited a day to straighten my hair and it was so much easier than usual. My hair is straighter and softer.

A.C

Great product to smooth course curly hair!

Worked well to decrease the frizziness of my naturally curly hair. I would recommend using this product with the Brazilian brand shampoo and conditioner for the best results.

Lillie D

Gonna give it a try longer

It's ok

Kim A

Love!

Love... Love this product! Have super thick curly hair. This product keeps it straight for 3 days until I'm ready to wash it.

A

Will buy again

I like it

TigerMe

Got the waves/curls out of my hair

My hair is half straight and half wavy. After being pregnant, the waves are impossible to get rid of regardless of blow drying or straightening. I used this product along with a bristlebrush/hair dryer combo and it worked! The wavy part is now straight like the rest! Whether it lasts between washes has yet to be determined, but at least I have something that works on the occasions I want to wear my hair down!

Rura110

WORKS GREAT

I love this product. Keeps your hair in the style you want all day..and if you don't wash your hair every day..you can still style it easily the next.!! Perfect!!

Lin O

Didn't work for me - 

I'm not saying the product is bad, but it didn't work for me, maybe I'm not good at using the hair dryer to style it.

Micaela

Cuts styling time in half.

Love this for straightening out my curly hair. I have an odd inconsistent curl pattern to my hair that cannot be left in. This not only helps straighten it out while blow drying, I can get away with not using a flat iron.

Nancy S

Love this product!!

Professional product at a fraction of the cost!!

TM C

Works great just don't use too much at a time

I've used this twice and so far it's helped to keep down my frizz by using a flat iron.

Jamie L

Amazing!

this is insanely amazing. I had no idea how it would work, gave it a try and now I can't live without it. Only have to blow my hair out twice a week now!

amy b

Light and effective

I love this straigtening balm. I have long, thick, curly hair and this balm works better than any other I have ever tried. I add a small amount to wet hair and let my hair air dry over night. I use a flat iron in the morning and my hair ends up silky and smooth. My hair will stay straight and smooth for several days. I highly recommend this product if you have really curly and course hair like I do.

BD

Great leave in conditioner

I use it as a leave in conditioner and it make my hair soft and less frizzy. Love the smell.

Janice

Too expensive

Ok

No one

Works Amazingly

I’ve straightened my hair regularly for over 10 years. I’ve always used CHI oil with a straightener but decided to switch to blowdrying with a blow-dry brush. This product is amazing. I have very frizzy hair and it smooths it perfectly. I haven’t used it in humidity or rain yet, however. CHI is great for that. I have high hopes for BB! Try it!

Heather

Best Hair ever!

This stuff is life changing!

Am

Buy! Buy! Buy!

Omg! Would buy it again! So nice leaves my hair so shiny in a good way. I have dry hair and I dye it and apply heat to it 3 times a week. Using this protectant really works helps my hair with the heat and I have not gotten as many split ends as I used to.

Denis V

Buy this, it really works!

Okay, I rarely do reviews. Rarely! But this product is just so good!!!! I have bleached damaged hair, and have spent hundreds and hundreds of dollars just to find the best products for my hair. THIS IS IT! Just a tip though. Wash your hair in the evening, blow dry it. When you wake up in the morning, that's when you'll see the magic

Dana C.

This is NOT a permanent straightener! Stop thinking it is!

I read A LOT of the reviews on this product before purchasing which is why I used the headline I did. One should always read what the product is used for. There's a reason only professionals should use permanent straighteners; they're trained. And even those aren't permanent since hair grows. I used the size of a quarter of the product and my hair is just past my shoulders. I haven't had my hair done in 9 months (stupid Covid!) so my roots are virgin hair which is a light brown and more gray then I would hope. My hair is naturally wavy with some parts of it being actually curly. It tends to be on the coarse side and the gray has not helped that one bit! Personally, I think this product is fantastic and does exactly what it's supposed to! It's expensive but considering the small amount I used, it'll last me.

doublej

Silky Hair...I love it

Easy to straighten my thick kinky hair

A.C

Ok

it says apply generously from scalp to ends. However it left my hair looking greesy. I do love all of the other Brazilian Blowout products I have tried though. Maybe i will just try it on my ends next time.

Jamie G.

Detailed Description on my Experience

Let me start off this review with a little background. I’m Latina, so I have naturally THICK, EXTREMELY CURLY, COARSE hair. I’ve have stylists get nervous when they see my natural mop. I have always straightened it since highschool because I just feel better when it’s straight. In July 2020, I got my first Brazillian Blowout. Living in Louisiana has extreme humidity and it was the best decision ever. Pricy, but worth it. I have been using ONLY Brazillian Blowout products I got from the salon after my treatment. I want to make my treatment lasts longer so I decided to order this. After using my Brazillian Shampoo + Conditioner, I followed the directions and applied about a quarter size root to tip. It did feel greasy but I was not going to assume without seeing the results first. I then applied my usual Ionic Bonding spray and started blow drying. I instantly felt the thickness it created. As my hair is already very thick, this was not my mail goal. On a positive note, you can feel how much it protects your hair from the heat. After blow drying I went over it with a straightener and I had to make sure it was on because my hair was so protected and I couldn’t feel any heat from the iron. It straightened very well with the blow dryer by itself though. After the entire routine, I ran my hands through it and it felt like I just did a hair mask or fresh out the salon. Very silky and smooth. Overall, here are my key points: • A little does go a long way! I will be using a nickle size next time • Personally, I will start at my tips then go to the roots with the residue left on my hands. I’m naturally prone to oil buildup and I think this will give me a cleaner, less oily look. • I give it a 8/10 and will be using it again. I don’t have fly aways like I did before but I also liked my hair not feeling as poofy and thick, which this balm does. • This picture was taken right after the entire routine described above.

.

Amazing results!

I love this product! My hair is as smooth as it is leaving the salon. I purchased this upon reading reviews and I’m so glad I did. My hair is thick and wavy after blow drying it’s straight and silky smooth. The gel/ cream is on the thick side and thought it would weigh my hair down but it didn’t. I applied about a quarter size amount to my towel dried hair. A little goes a long way.

Lanisia88

Satisfactory Purchase

This product made my hair like silk and kept it shiny for days. I have baby fine hair that can be weighed down and greasy with too much product. Taking the advice of other reviewers, I used a dime size on my damp hair before bed and straightened my hair in the morning. I have gone three days without washing and have re-straightened my hair. It's not greasy at all and my hair looks healthy! I'm sure this will last a long time. Oh and it smells like green apples!

Hannah B.

Great

Excellent

MARGIE

Great!

A little goes a long way! Hair feels soft, smooth and silky. Help with drying time. The one thing that I can warn you about is the amount you use. Remember a little goes a long way.

bopbellebopbelle

No crazy morning hair!

I like that it has heat protection... and the best part is (after my first use) when I woke up the next morning I didn't have to flat iron my hair! I do not have curly hair just a natural annoying frizz to it

Erin

I have curly thick hair and I bought this product strictly to straighten it. I recently cut it short, so I thought straightening it would be much easier with short hair and using this product after reading good reviews. But I'm disappointed because it didn't straighten my hair at all. Instead, it made it puffy, maybe I didn't do such a good job with the comb and hair dryer. I think it might work if you keep doing it for more than 30 minutes, not sure, but I think it's a hit or miss. Good luck

Didn't work for me. Thick curly hair.

Valerie Jo

Love this product..I have wavy hair and got blowouts prior to getting pregnant.. I use leave in conditioner when I get out of shower and then this and my hair dries soft with zero frizz.. if I wanna use flat iron it still is frizz free even without having the blowout done

Love this

Aleasha

I have tried thousands of dollars worth of anti-frizz products! This one is the best! Love the feel of the product. Doesn’t weight down your hair or make it greasy! Awesome frizz control during our Southern Californian heat wave where the humidity at the beach is very high!

Great product

KAV

This product is absolutely amazing! I have curly frizzy hair and this product along with a flat iron makes my hair silky smooth and straight. I usually go to the salon twice a year for the professional Brazilian blowout at the tune of $450 a pop. I get pretty darn close to the same results at a fraction of the cost! Highly recommend!

Amazing Salon quality results!

Cyndy W

i like all the brazilian products. Love this particular product.

brazilian thermal

Sheryl P

Sweat and super muggy NC summers proved more than this product can handle, my hair didn't become frizzy but did become wavy and curl in those conditions. Under normal circumstances I have been content with it's performance.

No match for super humid conditions.

Ash

Great product. Blows out smooth

Love it

Customer

Hair feels thicker and healthier, I have only used it once and plan to use it again. Happy with this buy especially with the price. It takes time and effort to use it but it saves you a lot of money by doing it yourself when you apply this to your hair.

Brazillian thermal hair straightener

Arcelie T

made hair incredibly soft but did not really help straightening. Did loosen coils though.

Softens hair

Renee D.

I have super thick, medium length hair that frizzes the moment I walk outside. Humid or not! This stuff is magic! I've used it twice, and ordered another tube for "safe keeping"! I'm thrilled to have found this. Thank You!

WHERE HAVE YOU BEEN ALL MY LIFE!

TRACI G

This leaves my hair so soft and smooth!

Excellent

Disneychic

This product smells really good and a little goes a long way, however, it did not work as expected according to the reviews. My hair is not that curly and I actually bought this product basically to use it on my hairline but it did not work for me. It works good to tame frizz, though.

Not as good as the other reviews say

Keyla M

Wife loves the product ! You know what they say “ happy wife , happy life “

Good product !

Juan

I love this cream. I have really thick, frizzy hair. When humid, it is even worse. This helps smooth and straighten my hair and keeps it from being so frizzy.

Great Blowout Cream

Tammy B

Excelente producto

Excelente producto

Adriana

I tried chemically straighten ing my hair but didn't like how it damaged my hair so I decided to give this item a try. I put a small amount on my hair as reccomended & blow-dried ( just to dry it) & flat-ironed my hair & wow; this stuff actually works! I realize it isn't exactly inexpensive but then,a real Brazilian blowout costs alot more. Reccomended for anyone w/frizzy, unmanageable hair like mine.

Worth The $$!

Robyn Markow

Best product I’ve tried! I already recommended to friends. I did strengthen my hair, leaving a shine, soft to touch.

Best Product ever!!!

Customer

Me encanto.Mi pelo es risado y este producto me dejo el pelo suave.lo volvería a comprar.

bálsamo de alisado termico

Diana

Good!

Works well for keeping my bangs frizz free

Sarah

Excellent quality product

This product works as advertised, great quality, love it! I would highly recommend this… And if you buy it make sure to buy the other products they have, they worked well together

T. Taylor

Nothing to complain

When I use it my hair gets easy to straight. And gets shinny

Cleire

Didn’t work for me

I wish this product worked in my hair as good as it seems like in all these other reviews! I have thick natural curly hair , and I followed the directions and it didn’t do anything besides make my hair greasy. Still as curly as it was.....

Kayla G

Keeps it healthy

Love this product, use it to straighten my hair

Tina L

Great for a blow out or wash and go

Totally moisturizing and a wonderful sealant

Marcial G

No more split ends

Love this product. Leaves my hair silky and shiny when blow drying. Also helps protect against split ends.

Catherine

This product is Legit!

This product is legit. the very first blow drying cream I have ever purchased that actually works. I have a drawer full of hair glue as my husband refers to it. Thousands of dollars worth of products that are mediocre at best. However this, this was a gam

Tee R

It’s ok

You do not need a lot. If you use too much, hair looks oily. I don’t think I’ll buy again.

Customer

Disappointed w Product

Didn’t really like this product but had too use w my blow out. I wish there was a better product!

Tammy W

Helps with frizz

I’ve used this a few times already and I love it! I straighten my hair often but My hair gets super frizzy on top and this definitely helps with that and makes my hair nice and smooth

Michelle C

Reliable

I have very curly hair. This product helps control the frizz and manageability in humid temps.

Francine

Best Hair Product

Absolutely love this for my hair. It is the only product I have ever bought that has make my hair soft and healed all the dead ends !!! Love it

lwl

Great and easy to use hair product.

Fantastic for the hair. I noticed a difference when I used this. My hair is very fine and extremely delicate and dry. I have been dyeing my hair for many many years. So it’s not that soft and shiny anymore. This product made my hair shiny and healthy look

tbtos

Not bad

Worked but left hair really greasy!

jennifer

Best Straightening Product I’ve Ever Used!

I have never used a straightening product that works so well! I have very curly, thick, frizzy hair. When blow drying, I usually separate my hair into five sections, but after my second use, I have not separated at all. I put the product in my hair, let it air dry for about ten minutes (per my usual routine), and then blow dry my hair straight without sectioning at all, and it takes me less than half the time! Since middle school I have tried every product under the sun to no avail, and I have never been so satisfied as I am with this product! I don’t write product reviews, but I couldn’t help but share this amazing news with all of my curly, frizzy-haired comrades!

Chris

This product is so amazing that I felt I had the obligation to write this review. I was in a phase that I was hating my hair and couldn't find any product that really made a difference... this one DOES. My hair reaches my waist and I've been straightening with a flat iron for more than 3 years so it is super frizzy and unhealthy but with this product, I don't even need to use the flat iron anymore. Seriously, I use the product and dry my hair with the hair drier, comb it and make a low bun for 1-2 hours. Then I have a slightly wavy hair like the celebrities with ZERO frizz and super shiny. I really love it!!! It really makes a difference.

Bruna

New go-to straightener!

I've been getting my hair straightened for a few years and this is the first time I purchased the straightening balm. I wish I'd used it sooner. I find it to be a great compliment to the shampoo and conditioner. With other products, I have to use a lot to get through my thick hair, but just a small dab of this gets the job done. I can use a paddle brush to blow out my hair quickly and my hair is soft and silky.

Sandie

Excellent!

I have colored blond hair that is stressed due to how many times it has been colored. I have struggled with finding the right product that would help to control the frizz and dried out look. Since using this product my hair is smooth, sleek, and beautiful, even with blow dying and straightening it everyday! I LOVE IT!!

Mary

Great customer service + awesome products!

Products came very fast! I received the serum, balm, shampoo and conditioner. They are all wonderful! My hair is blonde and fine, now feels silky smooth. The company was wonderful in adding a few products for a double shipping mistake. So I was able to try four products instead of two! Thank you Brazilian Blowout, wonderful products, wonderful customer service!

Terry

Love the smell

I love the smell of the product and while my hair is wet it feels great but after I blow dry it my hair looks frizzy and it is supposed to do the opposite.

Donna

My new go to product

I have struggled with bad hair days every single day of my life until this product. I have kinky, frizzy, fine hair that requires styling every day and even then it doesn't ever look good at all. I was looking into getting a brazilian blowout but I chose to purchase the styling products instead. I have used it a total of 3 times and let me tell you I am completely amazed! It made a huge difference just in the first use. My hair is manageable now and holds a style without frizz or flyaways. I used this product and styled the day before and I woke up the next morning and all I had to do was brush and my hair looked and felt better than ever. I have spent less time fighting my hair and more time loving it. I use this with the daily serum and the results are flawless. I am so happy I don't have to waste my money on bunk products with false promises any more. I am hooked on this :)

Krissy

Cannot live without this product   

This product is simply amazing. I have very thick, wavy/frizzy hair and this straightening balm smooths my hair without weighing it down and BONUS...eliminates frizz. My hair looks so sleek and shiny and I can go a few days w/o washing and still have stick straight hair. It has also cut down on my straightening time because now all i have to do is blow dry my hair using a paddle brush and it looks like I styled it with a flat iron. Prior to this, I was using aragon oil in my hair, but Brazilian Blowout straightening Balm has taken its place. Trust me, with the styling time you save and way your hair looks, it is totally worth the money.

Erin W